Segmentation and e-mail marketing to generate more traffic and sales
Saturday, 6 Okt., 2018 / e-Mail marketing

Segmentation is an effective strategy to group your customer base on a particular segment in accordance with the behavior and preferences of each customer.

Once you’ve created a few segments, here are a few ideas to interact with. Use e-mail marketing activities as well to generate more traffic and sales:

Send special occasion...

segmentation of e-mail marketing , online marketing
Is e-mail marketing more effective than Facebook and Twitter in increasing sales?
Thu 4. October 2018 / e-Mail marketing

Social media today is a great place for content to be distributed to a large number of viewers. Small and large businesses are adopting several strategies to win competition and try to be at the right time with the right person.

However, when it comes to increasing sales, e-mail marketing is 35 times more effective than Twitter and...

e-mail marketing , online marketing
Why e-Mail Marketing is the Key to e-Commerce Success
Friday, 5 Okt., 2018 / e-Mail marketing

There is an old true story about every owner of the online shop. To remind you: more than 27% of online shops, the traffic consists of returning visitors.

Despite the effort, you can attract visitors to your trade. It is very important to do something more than will come back.

As you cannot...

e-mail marketing online store, e-commerce, online sales
5 examples of segments, and 1 mistake to avoid
Sunday 7. October 2018 / e-Mail marketing

A common mistake that we see, unfortunately, is sanding the same e-mail for each e-mail list.
This mistake is wide used in sales.

Imagine you want to sell a prestigious red wine for everyone, whitout knowing if your customer loves red wine and that is more important can afford a vintage...

segmentation of e-mail marketing , online marketing
Increase lead generation with lead magnets
Saturday, 6 Okt., 2018 / Digital marketing

Today it is common to charge the pop-up form that appears when you visit a web page, and messages on social networks, with the purpose of collecting data, especially e-mail addresses.

The question here is how to get people to subscribe to the news?

To persuade visitors to subscribe...

lead generation lead magnets
Why is it important to customize the customer journey
Monday, 1. Oct., 2018 / Digital marketing

55% of customers want to buy more from retailers and personalize the shopping experience. Customizing the customer journey will result in a 290% improvement in customer lifetime value.

How is it possible to personalize the customer journey?

The software is very important, you should have the software kit, which can share...

CRM - customer journey , segmentation e-mail marketing web presence
Why a blog is so important to promote your online presence
Wednesday 3. Okt., 2018 / Online presence

In the years, blogs have evolved from a private and funny to an important tool for any company that enriches your customer base.

If you want to advertise your online presence, a blog is a tool that should not be ignored, and here's why:

- Blogs can help you to set up your own company, such as...

blog online presence inbound marketing digital marketing
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